My work sits between independent consultancy and creative studio collaboration.
Alongside selected freelance projects, I work with Sielu Studio as Senior Creative & Brand Strategist and Account Lead, supporting brands across strategy, creative development, campaign thinking and client relationships.
It is work built around the space between the idea and the execution — shaping how a brand sounds, looks, feels and shows up across content, campaigns, community and real-life moments.
From brand positioning and social storytelling to influencer worlds, launch moments, event concepts and the details that make everything feel considered, I help brands turn feeling into strategy, storytelling and creative people actually want to be part of.
For brands with taste, ambition and a point of view, the studio model brings the thinking and the making closer together.
For consultancy, collaborations or studio projects, get in touch.
