A three-day pop-up event for LENY in collaboration with By Rotation, designed and managed end-to-end to create a culturally relevant, community-driven brand moment. The project included curating and managing an influencer guest list of 100 confirmed attendees, securing event sponsors, overseeing styling and dressing, and managing on-site production across all three days. The event strengthened brand visibility and engagement through thoughtful partnerships and seamless execution.